Salt most secure and stable given iodine, the color and the taste has not changed, every person consumed the same amount every day, has a high investment value and low fees (approximately Rp. 200 - Rp. 2500 per person per year).

Has many benefits including improved health, lower health care costs, economic growth, and reduce poverty.

One study found that every 1% decrease in malnourished patients were able to reduce the poverty rate by 4%.

Much progress has been made, the number of people who consume iodine increase 67% in the last decade. However, approximately 24% of households in Indonesia is still lacking in iodine consumption and 9% of households do not consume iodized salt.